Agenda

Registration and welcome coffee

Conference opening and Sponsor address

KEYNOTE: Business Analysts in the Age of Rapid Change

Divna Simeunović

A Business Analysts Guide to Business Change: Be More Lion, Less Wildebeast

Imtiaz Kaderbhoy • Lewis Carroll

How Can Business Analyst Ignite Company Growth

Irena Levanić Papić • Branka Nesterović Haining

Business Analysis Profession in Cybersecurity War for Better Business Resilience

Jelena Radovanović

Group Q&A

Coffee break

The Al-Driven Business Analyst: Redefining Business Development

Monica Cătană-Petraru

Product Master Data

Cristina Popescu

Business Analysis in Robotic Process Automation

Aleksandra Tijanić Petković

Group Q&A

Lunch break

Business Analyst or Product Manager? Differences & Similarities

Ana Pegan

Rapid Delivery in Every Project Stage: How to Make a Client Successful under Dynamic Environment

Tsvetina Kireva

BA’s Guide on the Psychology of Trust and Its Influence on Decision Making

Iurii Gomon

Becoming Nimble

Maja Golubić Pirić

Group Q&A

Coffee break

Designing the Impact: Fundraising Platform Product Redesign

Marija Roždijevac

The Future of SME Companies: Synthesis of Digital, Sustainable and Personnel Challenges

Andrej Guštin

“We’ve Always Done It That Way” and Other BA Horror Stories: A Guide to Leading Innovation

Nikola Todorović 

Group Q&A

Day 1 closing