Powerfully Connecting to Your Customers for Their Desired Outcomes

Saima Butt

Saima Butt

Workshop description

Active listening both inspires a deep connection as well as creating the opportunity for your customers to authentically share their desired outcomes. The art of asking powerful questions is key to making each customer conversation impactful, efficient and effective.
This interactive workshop exploring coaching techniques challenges each of us to consider “how we show-up”, “who we are genuinely in service of” and “why being outcome focused” can make the difference between a one-off customer transaction and engaging a sustainable business relationship.
Participants will take away:

  • Knowing how to create customer connection through authentic use of the latest in neuroscience
  • Practical experience of how coaching skills can support desired outcomes for your customers and you
  • Techniques in how to engage and be present to the voice of your customer

Speaker Bio:

Saima Butt, BSc(Hons)

MBA, Master Certified Coach & Certified Mentor Coach
Founding Co-Director, Change Advantage Ltd

Saima has operated for 18 years as the Founding Co-Director at Change Advantage Ltd serving clients in private & public sector organisations. Her coaching, training, mentoring and facilitation are drawn on by executive leaders wanting to create & drive change.

After university and corporate experience in the pharmaceutical industry she completed an MBA, is a Certified Master Trainer and a Master Certified Coach with the International Coach Federation, ICF. An accredited programme director and international coach trainer, she delivers to corporate professionals in-house as well as deepening the learning of coaches across Europe.

Senior leaders are drawn by her passion in applying strategic thinking skills and intuitive awareness in delivering focused outcomes for their business success. She is highly regarded as a natural in coaching executives and their leadership teams with a focus on business outcomes. She brings to her work the highest standards of business coaching in her own unique style. Her clients describe sessions as being full of warmth, humour and inspirational learning.