Certified Pragmatic Marketing Product Manager @ SoftServe
According to Harvard Management Update, 80% of companies believe they deliver superior customer experience, but only 8% of their customers agree with it. What is superior customer experience for you? Is it related to services, products, and attitude? What about a customer interview? Is it enough to make an interview pleasant and engaging for a customer? Are you sure that such an interview will capture customer pain points and deep insights? Speaker who conducted 1000+ interviews will guide you through the effective customer interview process, highlight typical mistakes and boost your confidence as an interviewer.